GivePet Stands Out With Fun Dog Illustrations
by Dieline Author on 11/26/2019 | 1 Minute Read
We needed these to stand out in a sea of dog treats. For starters, we avoided photography of dog running in a grassy fields that adorn many other packaging and instead we focused on making each featured dog have its own unique personality that reflects the treats flavors. We also printed the brand promise big and bold on the front. We wanted the consumer to know that by buying these all natural, high-quality treats for their own pet, 10 shelter dogs will also feel the same kind of loving. The logo was crafted into an infinity symbol in the shape of a dog bone that further emphasizes our "share infinite love" mantra.
- Creative Director: Matt Wegerer
- Art Director: Roberto Camacho
- Illustrator: Roberto Camacho