With a bold color scheme and polka dot patterns the packaging for this olive company is here to make a splash.
“In the mid-1970s, Pedro Iruela sowed the seeds of a company that manufactures olives which has grown and become a deep-rooted brand in two areas: exquisite taste and popular prices.
Both the packaging and the logo they had worked with for years were simple, crude and cheap solutions… A new image was called for, one as exquisite as its products, but underpinned by the same popular spirit.”