This Mexican Bread Brand Comes With a Modern Cohesive Look

by Natalie Mouradian on 06/21/2018 | 3 Minute Read

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Mexico-based agency Los Fígaro helped a local bread brand stand out by redesigning their packaging in order to create a cohesive system with a modern look.

“We designed a new packaging system for a wholemeal bread company in Guadalajara, Mexico. The challenge was to provide an easy way to recognize and differentiate the different kind of breads they produce under clean, modern and cohesive system.”

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“We choose to deconstruct the ingredients of each kind of bread and put them over colorful background for quicker recognition. The bold and modern typeface allows the user to easily read the title and make the connection between the title, the color, and the pattern.”

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Designed By: Los FígaroClient: La Patita PololaLocation: México

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