Dessein has created this bright packaging for Claudio Biscotti, a brand that specializes in creating authentic Italian biscuits and cookies.
“Artisan Italian biscuit maker Claudio Biscotti has over 400 different authentic recipes for his range of regional Italian biscuits – each as distinct as the region from which they originate. Truly handmade in small batches, Claudio Biscotti entered the retail market with five of his favourite biscuits. Presenting them in packaging which embodies the same values of love and care imparted by the hand-made process and presenting them as both a gourmet treat and artisan gift was imperative.”
“A two-part box provides the solution. Rose gold foil embellishes, elevates and brands the range – Claudio Biscotti – a sophisticated rose gold foiled seal sits atop of the first, upper box with a cookie-cut shape die on the front face. This generic box is shorter and sits over the larger, second base box for each specific biscuit. Simple photography hero-ing the product peeps through the front cookie-cut die of the top box while the ingredients, a personal message from Claudio and separate product description also appear through separate die-cut windows around the sides of it.”
