A Plastic Planet on Life After The Plastic-Free Aisle

Last month, A Plastic Planet (APP) opened the world’s first plastic-free aisle at one of Netherlands-based grocery chain Ekoplaza’s locations in Amsterdam. Offering over 700 plastic-free items, this joint venture has brought sustainability to the marketplace for consumers who are fed up with the seemingly infinite amount of plastic clogging up our landfills and oceans.

While no one expects APP to change the world overnight, they’re generating an enormous amount of buzz. “The press has been there pretty much every day,” APP co-founder Siân Sutherland says, “from CNN to Al Jazeera, BBC, Sky News from various countries; so it continues to act as the catalyst for change we wanted it to be.”