Boss Chicken Is Serving Up More Than Buckets Of Chicken

by Casha Doemland on 10/17/2018 | 2 Minute Read

Editorial photograph

Boss Chicken takes takeout and delivery to a whole new level with their funky, sassy and ever so witty designs and phrases. After all, how many buckets of chicken feature a chick chilling like a boss on the beach in a pair of shades? 

Editorial photograph

"When thinking of chicken, the words rockin' and sassy don't often come to mind. That all changes when you see the branding for Boss Chicken. This branding emulates everything that was missing from the chicken game with spunky chickens that dance and surf through paper cups, liners, and t-shirts."

Editorial photograph
Editorial photograph

"The gritty, hand-drawn illustrations of chickens with pompadour hairdos, sunglasses, and styling combs give Boss Chicken an edgy and fun vibe, while the accompanying phrases and food icons remind you of the fresh, home-made food that Boss Chicken has to offer. All in all, this brand, like its chicken, is truly boss."
Editorial photograph
Editorial photograph
Editorial photograph

  • Agency: Eme Design Studio
  • Creative Directors: Joel Martínez, Iris Morales
  • Senior Designers: Ana Ruiz, Enrique Avalos
  • Printer & Manufacturer: Shamrock Foods and Patterson Paper

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