DIELINE AWARDS 2020: EXTENDED! EXTENDED! EXTENDED!

This Clever Gift Encourages You to Take Your Anger Out on a Gingerbread Man

by Natalie Mouradian on 02/01/2018 | 2 Minute Read

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Central Station created this beautiful typographically-driven packaging for a humorous 2017 holiday gift for their clients.

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“This year we decided that we’d dispel the typical agency gift norms and give our clients what they really want – the opportunity to bite the head off of someone at the agency. Fortunately, these Gingerbread Men don’t hold a grudge and the experience won’t leave a bitter taste in your mouth. Happy Holidays from all of us at Central Station!”

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Agency: Central StationCreative Direction: Brad MonkDesign Direction: Jeff Millar, Dave RodgersGraphic Design: Rocco PelleAccount Supervisor: Rebecca KearonProduction: Manny MachadoBaker: Renee Millar, CakeWalk ConfectionsLocation: Toronto, Canada

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