DIELINE AWARD WINNERS REVEALED

We Love This Bold Packaging and Branding Concept For Adidas Superstar's 50th Anniversary

by Natalie Mouradian on 01/31/2018 | 4 Minute Read

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Student Duy Dao designed this fashion-forward concept for Adidas’ 50th Anniversary of their Superstar sneaker.

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“In 2019, Adidas celebrates the 50th Anniversary of the iconic Superstar with the ‘FOREVER YOUNG’ campaign. This campaign is a tribute to influential figures that Adidas and the Superstar had been a part of or been influenced by. The campaign includes a design packaging of the special edition Superstars along with promotional posters and an invitation for the shoe release party in Melrose, Los Angeles.”

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Designed By: Duy DaoLocation: Los Angeles 

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