Santaren Is One Spiritual Spirit

by Natalie Mouradian on 10/11/2017 | 4 Minute Read

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We love this beautifully detailed packaging for Santaren, an exquisite rum. Estudio Maba designed the eye-catching and heavily symbolic label.

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“Santaren is the result of the silent, dark, patient maceration of plants and spices. A delicately spiced gourmet rum, it represents the coming together of the Mediterranean, the Caribbean and the River Demerara. In this project, the clear objective was to make the design eminently original, to endow the bottle with all the elegance, personality and refinement of the liquid it contains – a liquid serenely distilled, full of feeling and history. The graphic approach for the label was classical, employing engraving techniques to create an image on heavily textured cotton paper. Ornamental typeface, luxurious detail and biblical symbols were incorporated to narrate the martyrdom of Saint Irene of Thessalonica, a young virgin put to death for hiding the Holy Scriptures.”

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“A refined, elegant design. A delightful project.”

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Designed By: Estudio MabaProject: Packaging design, graphic design. Client: Santaren Concept: Miguel Ángel del Baño, Beatriz Suárez Graphic Design: Miguel Ángel del Baño Illustration: Borja Torres, Miguel Ángel del BañoLocation: Spain

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