Ancla Studio designed the clean and geometric packaging for Hip Water, a fruit-infused water brand. The design is colorful and appealing, especially to a health-conscious consumer.
“We designed the brand for a fruit-infused water which caters to health conscious customers, who are mindful of exercise and healthy foods. This market has a strong focus on visual cues and strives for a practical and simple way to eat their meals and beverages. We decided to create a short name with a simple and friendly logo that projects freshness. The label is transparent and has modern geometric patterns inspired in the chemical composition of the fruits contained in the beverage.”
Designed By: Ancla Studio
Location: Mexico
