Claire Hartley designed this delightful packaging for Hogan’s Cider.
“Hogan’s Cider is a proudly independent, award winning cider maker based in Warwickshire — they’ve been making and selling cider since 2005. In more recent years, a lot has changed in the industry and they felt it was time to re-evaluate their brand identity and packaging.”
“Partnering with brand strategist Gavin Auty we gave the brand a full overhaul — starting with a positioning process to really understand who they are and what they stand for. My brief was then to create a new look and feel that would truly represent their down-to-earth qualities and their curious approach to cider making.