These Chips Are Made From Crickets
by Natalie Mouradian on 06/27/2017 | 3 Minute Read
Cricket chips anyone? Arbiter Creative designed the packaging for Chirps, a new line of edible insects.
"Yes, these chips are made from crickets. Edible insects are the future of food in 80% of countries around the world. The cricket chips with a quirky name, Chirps, are the pioneers of the industry and asked for an exciting brand and packaging that would stand out from the crowd. We designed a wordmark and custom chip package to both appeal and educate. Chirps are a delicious protein-powered project with big world goals. We challenge the consumer to take sustainability into their own hands - one chirp at a time."
Designed By: Arbiter CreativeClient: Six Foods Designer: Yana Stepchenko Art Direction: Yana Stepchenko & Briony Crane Printer & Manufacturer: Source One Packaging LLCLocation: Toronto, Canada