The Dieline Awards 2017: PIKPÄK

by Natalie Mouradian on 05/02/2017 | 2 Minute Read

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PIKPÄK is a unique drink packaging designed for festival attendants. The simple idea of a tetrapack rucksack that is reclosable, recycable and wearable solves a lot of problems people experience with their drinks on festivals.

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The plain and unisex packaging fits with all kind of typical festival outfits (that are usually colourful) and is appealing for men and women.

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PIKPÄK was designed and nominated for the JDO packaging and branding company‘s student competition ‘JDO RAW Bestival 2016‘ that asked students to design a drink for a music festival.

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Designed By: Magdalena HuberSchool Name: Kingston University, LondonSchool Location: Kingston Upon Thames, London, UKTutor: Paul Postle

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