Cheers to this Radical Rebrand for Butcombe Brewing Co.

by Theresa Christine Johnson on 05/24/2017 | 4 Minute Read

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To make it in the beer market, brands have to make a lasting impression. Designed by Halo, this rebrand for Butcombe Brewing Co. does just that. The new bottles and design possess a confidence and communicate an established brand while highlighting the unique offerings of the brewery.

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“A radical rebrand for Butcombe Brewing Co., a household name in the South West and heritage brand of beer drinkers everywhere. We forged a complete revolution of visual identity and design for the entire product range, reflecting the depth to the Butcombe story: the creativity, commitment and bravery that it took to start an independent brewery at a time when it was a real risk, way before craft brewing was a lifestyle statement. We like to think that we’ve made quite the design statement with this one.”

Editorial photograph

Designed by: Halo

Creative Director: Nick Ellis

Art Director/Senior Designer: Andy German

Senior Brand Manager: Zoe Venness

Design: Max Harding, Yee Poon, Annick Ellis-Smith, Liam Davenport

Artwork: Stu Brazington, Lauren Johnson

Illustration: Pedro Oyarbide

Client: Butcombe Brewing Co.

Country: United Kingdom

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