Cheers to this Radical Rebrand for Butcombe Brewing Co.
by Theresa Christine Johnson on 05/24/2017 | 4 Minute Read
To make it in the beer market, brands have to make a lasting impression. Designed by Halo, this rebrand for Butcombe Brewing Co. does just that. The new bottles and design possess a confidence and communicate an established brand while highlighting the unique offerings of the brewery.
“A radical rebrand for Butcombe Brewing Co., a household name in the South West and heritage brand of beer drinkers everywhere. We forged a complete revolution of visual identity and design for the entire product range, reflecting the depth to the Butcombe story: the creativity, commitment and bravery that it took to start an independent brewery at a time when it was a real risk, way before craft brewing was a lifestyle statement. We like to think that we’ve made quite the design statement with this one.”
Designed by: Halo
Creative Director: Nick Ellis
Art Director/Senior Designer: Andy German
Senior Brand Manager: Zoe Venness
Design: Max Harding, Yee Poon, Annick Ellis-Smith, Liam Davenport
Artwork: Stu Brazington, Lauren Johnson
Illustration: Pedro Oyarbide
Client: Butcombe Brewing Co.
Country: United Kingdom