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Featured image for The Dieline Awards 2017: Eternal Oceans

The Dieline Awards 2017: Eternal Oceans

by Natalie Mouradian on 05/02/2017 | 1 Minute Read

Editorial photograph

Eternal Oceans promotes sustainably caught fish through disruptive and desirable packaging design.

The pack design uses the ring pull found on many cans and turns it into a brand asset. The whole can structure represents a beautiful silver fish with a ring pull tail which is both iconic and functional. Branding is simply embossed into the metal which brings a look of purity and premium cues to the pack.

Editorial photograph

Sustainable fishing is time consuming & costly, mass producers of canned fish are unable to be 100% sustainable and so we are perpetuating the ever diminishing population of fish.

Editorial photograph

Designed By: Anthem WorldwideDesigner: Sara JonesLocation: New York, NY, USA