This elegant packaging for La Mer Revitalizing Hydrating Serum evokes the cooling nature of the ocean. To celebrate the release of La Mer, MW Luxury Packaging created this exclusive and elaborate presentation box.
“The initial inspiration came from an unexpected place: the pages of a children’s pop-up book. But in the hands of La Mer and MW, the idea was crafted into something truly sophisticated.”
“The pack exterior is a rigid hinged box. At first glance, its muted colouring and subtle blind deboss branding seem understated; in the right light, though, the blue speckled foil paper glitters ocean green, hinting at the beauty within.”
