DIELINE AWARD WINNERS REVEALED

Leaf Garden is the New, Beautiful Beverage You Need in Your Life

by Theresa Christine Johnson on 02/16/2017 | 3 Minute Read

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The packaging for Leaf Garden is so perfectly suited for a natural beverage that is pure and oh so good for you. Designed by Mexican agency Bienal Comunicación, it gives consumers a sense of calm in an incredibly busy market. Using delicate lines and a dreamy watercolor style for the illustrations, it speaks to the natural purity of Leaf Garden’s contents.

“Leaf Garden becomes an alternative filled with value, a natural drink made from herbs, fruits and aromatic extracts. It’s artisanal, independent and conscious preparation makes this drink pure and unique.”

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“The garden of the Hesperides is a story from the greek mythology and the main inspiration for this brand. The garden was full of exotic trees and nymphs that took care of one tree in particular. A special tree that grew sacred fruits, fruits of immortality.”

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“The drawn line takes an important part of the brand, represents the dragon that also took care of the tree. A set of illustrations in watercolor and mixed techniques were created to represent the variety of natural ingredients in each bottle.”

“Leaf Garden is a sincere and honest alternative, with exceptional flavours that lead us through a healthy and conscious consumption path.”

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Designed by: Bienal Comunicación

Country: Mexico

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