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Stefano's Pasta Sauces Have a Well-Designed Look That Stand Out On the Shelves

by Natalie Mouradian on 01/24/2018 | 3 Minute Read

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With colorful labels and well-designed elements, these pasta sauces are sure to stand out among their competition. Lg2 designed the packaging for Stefano Pasta Sauces.

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“Brand identity and packaging for Stefano Faita and Michele Forgione’s first line of ready-to-serve grocery products. Shelves have been stocked with four varieties of canned tomato sauce (Tomato and Basil, Marinara, Arrabiata and Rosée) featuring an eye-catching graphic design that breaks from the usual codes of the category. The concept’s originality produced a real, appealing identity and packaging that leaps out. This attention to detail is echoed in the label’s graphic layout, which was developed around a polygon representing the geographic limits of Little Italy in Montreal and in the typographic treatment unique to each sauce.”

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Designed By:  Lg2Location: Montreal, Canada

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