Featured image for Ambient Brewing Co. Nails the Craft Beer Vibe

Ambient Brewing Co. Nails the Craft Beer Vibe

by Theresa Christine Johnson on 12/11/2017 | 3 Minute Read

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Homebrewing has gained popularity, but what if you were given the chance to bottle, brand, and package your own for sale? That’s exactly what happened for Tidy Studio.

“We love a creative project at Tidy Studio. We also love craft beer. So when the opportunity arrived to brew, brand and package our very own line of carefully crafted ale, we couldn’t possibly turn it down.”

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The Vision

“With a friendly brewing expert in tow, we headed to a remote outpost in West Wales and set about brewing a beer inspired by our beautiful rural surroundings.”

“Far from the hustle of our urban studio, the brewery’s tranquil location gave us space to reflect on nature and become inspired by the Welsh wilderness. ‘Ambient’ was a word that neatly encapsulated the experience, describing both the peaceful environment and the organic, pure approach we took to crafting our beer.”

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The Outcome

“The Ambient concept informed every element of our product, from bottle design and packaging to the beer itself. Our friends and clients could hardly believe the quality and taste of our first batch—presented in sturdy wooden boxes and individually stamped with the Ambient logo, our signature beer was the perfect client gift. A promotional video was produced to describe the creation of the Ambient product, brand and packaging.”

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Designed by: Tidy Studio

Creative direction: Tidy Studio

Photography: Tidy Studio

Video editing & animation: Sean Cox

Country: Wales