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Explore A World Of Possibilities With This Potato Chip Concept

by Natalie Mouradian on 11/06/2017 | 3 Minute Read

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Comobian agency SeñorLópez designed this delightful conceptual packaging for Paps, a fun and friendly potato chip brand.

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"Paps is a brand aimed to the tween generation, a snack created for those who enjoy adventure and have the ability to imagine worlds in the shapes of clouds. The illustrations become the ones in charge of constructing the whole universe of the brand and identity. This illustrations became the core which created the whole universe and the branding identity."

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Agency: SeñorLopez Creative Director: Alejandro Peralta Designed By: Juan Sebastian Paez Brand Strategist: Ana Peralta Location: Bogota, Colombia