Eric Junker designed the simple yet effective packaging for Jack’s Stir Brew Coffee.
“Born in Greenwich Village in 2003 by Jack Mazzola, Jack’s Stir Brew is NYC’s original exclusively organic specialty coffee shop famous for their neighborhood vibe. Jack’s also happens to make the best cup of coffee in town, thanks their patented Stir Brew method. More than a great coffee shop, Jack’s embraces a community-centric culture where high quality ingredients, sustainable practices and exceptional customer service are part of the DNA.”
“For the package design it was important to capture the timeless, neighborhood feel of the Jack’s in-store experience. Nostalgia… Old New York … Intuitively, Jack designed the original logo with a Raymond Loewy inspired simplicity that perfectly capture this feeling. After attending a branding seminar in California taught by designer Eric Junker, he invited Mr. Junker to collaborate on refining his vision for Jack’s.
