This Uncommonly Spectacular Wine has a Label to Match

by Theresa Christine Johnson on 10/11/2017 | 2 Minute Read

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A wine as hard to come by as this one deserves a memorable label. Described by Stranger & Stranger, the agency behind the design as ā€œBVā€™s big bad boy bottle,ā€ it gives consumers an idea of just how important and special the wine is.

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Rather than relying on traditional winery images or going a noticeably minimal route, they decided instead to tell a story by writing it out. The result feels like a personal note from the winemaker to the buyer. An elegant font and gold foil add to the luxurious feel, and the neck of the bottle is adorned with a tassel and fine detail that make the opening experience especially memorable.

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Designed by: Stranger & Stranger

Client: Treasury Wine Estates

Country: Global


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