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These Gorgeous Chinese New Year Packets are Sure to Bring Good Luck

by Natalie Mouradian on 01/16/2017 | 4 Minute Read

Hong Kong studio Blow has continued their tradition of incorporating Polytrade paper for their series of Chinese New Year packets. Each design is stunning and exquisitely detailed, all the while incorporating traditional iconography and illustrations. We're pretty sure receiving one of these packets would mean extra good luck!

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"We’ve been creating this Astrobrights Red Packet collection for the past 5 years. Every year we created 16 designs, and now including this year, we have created 80 designs. If we include our other red packet projects, we have designed over 100 hundred red packets overall."

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"We’ve decided to title this collection 'A Flourishing World.' For the past four years we featured one particular theme. The themes were flower, fish, bird and food respectively. For this year we combined the elements of the past 4 years together along with new elements which include a mountain, bamboo, butterfly and lantern."

 

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Agency: Blow

Location: Hong Kong

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