Maquinon 2015 Wine
by Elizabeth Freeman on 09/01/2016 | 2 Minute Read
Like Marimorena , Maquinon already had an identity. A small Smoking Robot built in the 60s , who in its time was powerful and robust, with smoke exhaled through its mouth and a disturbing twist.
The tasting notes spoke of a clean and bright red. The design we pursued was clear, the pop comic of the 60s, the same decade that the robot appeared in homes. We had to clean up the little object and make it shine more than ever.
An illustration of short lines and spot colors fills it with life. Typographs that when used give a sensation of movement and character. The final touches do the rest. Ink varnish rounds of the graphics and sweetens the touch. Clean and bright ... like a small light bulb that glows in the dark. In case somebody loses it.