Plan-n Cereal Shake
by Theresa Christine Johnson on 07/06/2016 | 3 Minute Read
Here’s a way to start your day off right: Plan-n Cereal Shake that is a blend of nuts, cereals, and fruits. Athens agency mousegraphics created packaging design for this new drink from Uni-President Enterprises that would introduce it to consumers as a healthy drink with natural ingredients.
Uni-President Enterprises wanted to target young and middle aged hard-working men and women. The packaging needed to emphasize the natural ingredients as well as the fact that it’s a new way to get vital nutrients in a new way. On the front of the bottle, images of the raw ingredients appear in pitchers or bowls that have been drawn with a simple line illustration style. It emphasizes that no additives are included and that Plan-n Cereal Shake is pure and health-focused. Pastel colors at the top of the bottle bring out the hues of the ingredients on the front, making them more prominent. A white background speaks even further to the simplicity of what things go into the product, giving consumers confidence that it’s a healthy, pure option.
Designed by mousegraphics