Good Lord and Good Heavens

Published


The Award winning Goody Ales brewery ‘Answers the prayers of ale drinkers everywhere’ creating fine beers using traditional methods. Good Lord and Good Heavens are the two latest additions to their range of heavenly beers. 

Good Lord is one of their flagship ales, where the idea of a heavenly pint has been taken one step further. Inspiration has been taken from the purple vestments Priests and Vicars wear, with a dog collar built into the head of the pint of Dark Porter. 

Good Heavens shows a golden pint ascending to the heavens while their wood burning stove named ‘the beast’, sits at the base in hell. The biblical theme continues to the back of pack where Goody Ales commandment no.4 tells us ‘Thou shalt drink the good ale everyday, including the Sabbath.’

 

Creative Direction: Sean Harvey

Designed by Sand Creative

Client: Goody Ales

Country: United Kingdom

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