S'ip by S'well
by Elizabeth Freeman on 05/09/2016 | 2 Minute Read
As a companion to its wildly successful S’well bottle, S’well announced its sister brand called S’ip by S'well.
S'ip by S'well is a playfully designed 15 oz. vessel, bringing charm and fun to your everyday hydration - showing what’s on the inside…on the outside. The vast array of available patterns and colors are designed to keep you sipping in style, with a S’ip bottle to match any mood, personality, outfit or activity.
For the introduction of S’ip, S’well partnered with NYC-based branding agency Beardwood & Co. to develop the new brand from scratch, including the S'ip bottle structure design, brand name, brand identity and sleek black packaging. The new brand launched exclusively at all Target stores on April 1st, 2016 and retails for $25.
Country: United States
City: New York