DIELINE AWARD WINNERS REVEALED

El Nudo Malbec

by Elizabeth Freeman on 06/01/2016 | 2 Minute Read

Editorial photograph

If you're looking for a wine that not only tastes good but is beautiful enough to leave on display, check out El Nudo Malbec. Designed by Lucía Jaime, this bottle's label will transport you into a fantasy world strangely reminiscent of Alice in Wonderland. A carefully rendered rocking chair carries a colorful bouquet of flowers while a collection of miscellaneous household items, such as a teapot, knitting tools, picture frames, and plates, cradle the chair. Finally the wine's varietal, name, and location, is letterpressed with gold leaf onto the surface of the label.

"The spirit of El Nudo, is a young family company, which it honours to the family, to the infancy and his anecdotes, to his magic. The house of the grandparents like point of union and reference. The complicity of the cousins, the daily rituals, the indelible recollections, the aroma to infancy."

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Printer: Grafidea

Designed by Lucía Jaime

Client: Facundo Cahiza

Country: Argentina

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