The MOSCHINO Barbie® Doll is a fashion statement of epic proportions, from her buoyant locks and head-to-toe leather ensemble to her attention-grabbing packaging. Bold logo treatment and graphics highlight the perfect partnership between the creative and quirky fashion house and its muse, Barbie® Doll, while a perfectly positioned pack-out displays her oh-so-chic accessories. A unique stitching effect on the large window box mirrors the quilting of Barbie® Doll’s jacket and gives the package that extra touch of luxe.
Designer: Janet Tsuei
Copywriter: Anna Ziss-Patton
