For those stockng up for this Sunday’s Superbowl, you might want to grab a case or two of Bud Lights NFL beer. Designed by Pearlfisher, the Superbowl’s official beer sponsor gets dressed from head to toe in football teams’ colors and mascot logo.
“By embracing the unique passion NFL fans feel for their respective teams, we created something truly revolutionary: 69 limited edition Bud Light cans for the football season. American football fans cheer on their respective teams with passion and diehard commitment, making game day sacred from September to February. This year, Pearlfisher Design joined forces with Bud Light and the NFL to create something for their fans that is truly worth celebrating, two series of limited edition cans.”
“To commemorate the start of the season, we designed 28 individual team cans to help fans celebrate in loyal style. Inspired by teamsâ uniform and iconic equities, the design combines fansâ favorite beer with their passion for their team creating an ultimate game day experience. The diagonal stripe of each teamâs signature colour maintains the momentum and dynamism of the sport itself, and is complimented by the emblems that make each team iconic.