DON CHIKU Tequila

by Theresa Christine Johnson on 02/08/2016 | 2 Minute Read

Editorial photograph

DON CHIKU is tequila with attitude. Valerii Sumilov designed the packaging for this Mexican tequila, incorporating traditional elements with new ones for a self-assured, enticing look.

A Mexican sugar skull stands front and center, an image that by itself is a crossroads of morbid and beautiful. On either side we see slick, silver guns pointing out to the sides, bringing the label to life and lending the mustachioed skull a bit of personality. Blues, blacks, and silvers make the overall appearance crisp and modern, as well as implying an impeccable attention to detail in the creation of the spirit.

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Bottles come with a coordinating box that almost has a sheen to it, elevating the quality of the drink. The three different types of tequila are distinguished by a slightly different colored label at the bottom, and bringing the bottles together to form a small army of three gun-wielding skulls.

Editorial photograph

Designed by Valerii Sumilov

Country: Moldova

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