Concept: Abeeja Honey
by Elizabeth Freeman on 01/03/2017 | 2 Minute Read
Honey is what makes the world go round. Great in a cup of tea, a slice of toast or in your morning muesli, Abeeja Honey will never let you down. Designed by Andrés Guerrero, this honey packaging unexpectedly has wings. With the infamous black and yellow as its color scheme, Abeeja takes inspiration from minimalist design with a playful twist. Through a simple diet on the label, the iconic image of a bee is formed.
In short, it is an economic solution that takes advantage of the reduced resources of the customer and allows its product to stand above the others. Flying, of course.
Designed by Andrés Guerrero