Natural Selections Wine
by Elizabeth Freeman on 11/16/2016 | 2 Minute Read
Boxed wine truly has a bad rap and Natural Selections is here to change that. With a reputation for producing some of the most delicious wine in Norway, they took their product to All Tomorrow’s to create packaging that is out of this world. With a minimalist aesthetic in mind, All Tomorrow’s found inspiration in the environment Natural Selection’s grapes grew and created detailed illustrations that have become the face of each wine varietal.
The type is laid out over white with the brand’s name and logo placed at the top and the region, volume, and alcohol content on the opposite end. A brief glimpse of Natural Selection’s history gives consumers insight to what they’ve purchased and demonstrates the brand's authenticity and transparency.
“Natural Selections is a highly professional, committed and sincere wine importer from Norway. Natural Selections wines are typically grown organic or biodynamic, fermented with indigenous yeasts and are otherwise minimally manipulated to ensure that the wine's original qualities are kept intact.
The illustrations feature animals and insects used as natural pesticide in the vineyard. These illustrations also function as a strong, recognizable symbol for the series.”
Designed by All Tomorrow’s