Tree Fort Craft Soda
by Theresa Christine Johnson on 01/12/2016 | 3 Minute Read
Entire days spent in your backyard building forts and running around barefoot may be behind you, but Tree Fort Craft Soda hopes to inspire that sense of playful adventure in you again. These delightfully refreshing soda bottles designed by Wink are a dreamy way to relive your childhood.
“Tree Fort is a Minneapolis-based craft soda company creating a fresh twist on classic soda flavors. Each hand-crafted flavor incorporates a playful blend of fresh botanicals. The result is an all-natural, classic soda for all ages. The logo mark and brand elements play off youthful and nostalgic memories of childhood, playing outdoors, building tree forts, and mixing homemade concoctions with pretend ingredients.”
The entire color palette of the line looks like golden hour projected onto soda bottles. Hues coordinate perfectly with the soda flavors – sun-kissed orange, pearly off-white, and rich browns for the Juicy Orange, Root Beer, Ginger Ale, and Classic Cola. Packaging for the four-packs wraps around the bottles, giving it a certain flow and laid-back vibe. Tree Fort Craft Soda’s logo, a small hut amidst trees, indicates the brand is in touch with nature and uses fresh ingredients to create the beverages.
Designed by Wink
Client: Tree Fort Soda
Country: United States
The GRO Agency