YIELD French Press

by Theresa Christine Johnson on 01/25/2016 | 3 Minute Read

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Introducing a charming way to enjoy your coffee in the morning. This lovely French press comes from YIELD, an independent design house in Saint Augustine, Florida. Not only are they an industrial design studio, but they also manufacture products like bags, jewelry, and home goods. The YIELD French Press does what every YIELD product aims to do: “pair American craft and ingenuity with an eye toward the future.”

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“The YIELD Ceramic French Press is a functional and beautiful addition to the kitchen table. The ceramic body maintains a consistent temperature throughout the coffee or tea brewing process while challenging the traditional notion that glass is the necessary material for a press pot. The matte white package with a contrasting gold foil depiction of the silhouette hints at the measurements and ever-changing levels of brew contained within. The product is an elevation of a standard household item and the packaging is designed to communicate that difference on the retail shelf.”

The YIELD French Press gives the process of brewing the perfect cup of coffee order and a sense of peace. Instead of glass, the ceramic body appears minimal yet serves a logical purpose to keep the coffee (or tea) at an even temperature. The packaging also embraces a clean approach that is eye-catching and simple, with shining gold graphics against a crisp white background.

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Designed by YIELD

Country: United States

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