Sweet Lane Cakes

by Elizabeth Freeman on 07/06/2015 | 2 Minute Read

Editorial photograph

Sweety Branding Studio transforms a Dubai bakery into something out of a fairytale. A purple, blue, and yellow color scheme is found throughout the shop as well as on Sweet Lane's packaging. The dynamic pattern creates a pictorial maze on the surface of the cake boxes, contrasting the solid brown cardboard sleeve displaying the company's logo.  

"Sweet Lane is Dubai’s finest source of customized cakes, cupcakes, cookies and other baked delights. A cake makes every celebration better, and when you mix the sweetness with art, it reaches a new level. Sweet Lane cakes are made from the finest ingredients, baked to satisfy the most discerning of tastes. Perfectly executed design to capture the moment. We created all the visuals for Sweet Lane, from the various patterns that mini cover the boxes to the interior design of the stores and mall kiosks. The classic and timeless brand is always accompanied by the beautifully colourful patterns, transforming the cakes into objects of desire."

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Designed by Sweety Branding Studio

Country: Brazil

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