Featured image for Bushtea Rum

Bushtea Rum

by Elizabeth Freeman on 07/28/2015 | 1 Minute Read

Bushtea rum is craft distilled in England from a unique recipe inspired by traditional bush teas of the Caribbean. An infusion of fiery root ginger, citrus zests and playful hibiscus results in a bright, uplifting rum guaranteed to enliven the soul. The premium label, designed by London agency KCD, is a fine work of art: the use of copper foil and of a gloss varnish pattern elevate the brand and beautifully bring to life the craftsmanship behind of the product. 

Commenting on the label, KCD says “The design features a copper tea pot bearing the name of the owner/distiller the 'British Island Rum Co.' – a reference to the copper pot distillation technique used in creating the rum. “Using exclusively copper details on black background links successfully the Caribbean heritage of the rum with the English craftsmanship involved in the production process. A great piece of work by KCD.  

Designed by Charley Davie

Country: United Kingdom

City: London


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