Concepts We Wish Were Real
by Elizabeth Freeman on 07/03/2015 | 12 Minute Read
Before you head out this 4th of July weekend, be sure to check out concepts and student work we wish were real!
A unique cafe line inspired by the railroad. Designed by Olena Fedorova, a turquoise and red color palette is used in custom illustrations and a pattern that is overlaid to create a sort of collage. Although there are many elements, the design remains minimal and contempory while offering an antique feel.
Designed by Olena Fedorova
Whether or not you possess a green thumb, Anti Crise makes it simple to grow your own little garden. Today, many people don’t grow their own plants because it can be overwhelming — every type has its own requirements, from how much water to give it to when it can successfully be grown. Julie Ferrieux’s school project is an easy-to-use product line for those wishing to grow some of their own greenery.
Each self-contained packet not only includes the seeds, but the packaging includes vital information to help consumers plant and grow their garden successfully. Colorful labels double as plant markers and the calendar helps keep track of what to plant when. It’s a perfect tool for the beginning gardener. Hand-drawn doodles and designs are on both the seed packets and the calendar, getting the buyer excited to make something unique with their own two hands. Most of the design is black and white, with small dashes of color. These playful colors harmoniously rest next to the growing plants as the markers and help important dates on the calendar stand out. The design is simple and delicate, encouraging us all to take a moment and revel in the small, lovely things in life.
Designed by Julie Ferrieux
This concept design for Llanllyr Source finds the perfect balance between letting the product shine and highlighting its best qualities. Created by Adam&Co. in partnership with Adned, the main goal was to contemporize the brand. Their concept for Llanllyr is modern and beautiful, looking as clean and pure as the water itself.
“Llanllyr Source” is written in a thin, sans-serif font, giving it an up-to-date look. “Since 1180,” however, appears in a more traditional font, embracing the history of the spring’s source and elevating the brand. The varieties feature a small range of colors in diagonal stripes on the labels, indicative of the flavor of each bottle. While the plain bottled water is a tall, cylindrical one, the flavored water comes in clear soda-like bottles. Both types have a sticker over the cap, though, ensuring the quality of the beverage.
Country: United States
Green & Jewel. Organic matcha tea.
Packaging design and 3d render for an organic matcha tea brand. Using only single source leaves and cold pressed juice. Using Japanese elements and minimalist design to create a space that let the product shine through. Also echoing the beverage's Japanese inspiration without becoming a parody.
Kristoff Lennen has created a geometric packaging structure, oriental-inspired, that stands out from the crowd of organically shaped ones. The clear plastic bottles allow the jewel-like colors of the tea to radiate through elevating the product line.
Country: United Kingdom
Sustainable and practical. The students in Spain, Paula Sánchez, Laia Truque, and Miriam Vilaplana, wanted to create environmentally-conscious packaging for the purchase of sliced fruit. Their small packs are perfectly appropriate for the produce at the most popular market in Barcelona, La Boqueria.
The execution is simple and smart, solving a problem for both the grocery store and the patrons. Seemingly inspired by to-go containers for items like French fries, the packaging takes on an almost cone-like shape when full of fruit. Consumers will love that they’re greaseproof, but the ability to fold up easily and break down quickly makes it an excellent choice for the environment. Each origami-like packaging is held together with a toothpick, making it a quick, easy, and healthy treat.
“A good conversation starts when you open a beer.” No one can deny that beer can help initiate discussions. With this in mind,Anti created a beer concept for Basarene ØL with packaging worth talking about. The name “talas” means “speak soon,” a phrase used locally in the heart of Norway. Anti wanted the brew to open more than just a chat among beer drinkers — they designed a clever logo that is shaped and crafted like bottle openers so that it opens the beer itself. The typeface the created reimagines letters as brass bottle openers, of course with the letters for TALAS getting the most use.
Additionally, each bottle comes wrapped in a newspaper-like paper, sharing stories from the local community. This gets consumers talking about these events, providing a discussion for people while enjoying their bottle of TALAS. The paper and beer labels come in extremely light, almost pastel colors. Inspired by clean, Nordic design, it’s definitely a beer we’d want to crack open and enjoy.
Designed by Anti