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Kleenex holidays

by Elizabeth Freeman on 12/10/2015 | 2 Minute Read

Editorial photograph

Santa's little helpers are here to the rescue this holiday season with Kleenex to soothe all those stuffy noses. Designed by Design Bureau, boxed tissue transforms into a fireplace with all the bells and whistles. Portable packs are personified with elves, reindeer, and St. Nick himself.

"Limited editions of Kleenex are a tradition during holidays, for 2015 we thought of a system of designs that could work together, and taking the shape of the sealable pouches to our advantage, we created a series of Christmas characters including Santa and his team of elves and reindeer and let's not forget his chimney as represented by the cube presentation of kleenex. The idea is that they can interact as much as the figurines in a Nativity scene or double as Christmas tree ornaments."

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Designers: Erick Urbina and Alfredo Otero 

Designed by Design Bureau

Client: Kimberly - Clark de México

Country: Mexico