Not all coffee is created equal. Alfie & Co. prides itself in providing natural, ethical, and healthy coffee beans for your morning cup of joe. With these values in mind, Kerr Vernon Graphic Design created the packaging for Alfie & Co.’s line of coffee.
“Alfie and Co’s mission is to create an honest and natural coffee, selecting the highest quality raw coffee beans, chosen from ethical plantations. The Coffee bags feature a hand-stamped logo with litho printed labels stitched at the top to seal the bags.”
Alfie & Co.’s brown packaging almost looks like the large burlap bags which coffee beans are transported in. The packaging is transparent, communicating the company’s values and promising nothing less than high quality coffee beans that were ethically sourced. Each label has a bright coordinating color to help distinguish it. On top, the stitching that closes the bags is not commonly used, making Alife & Co.’s selections unique.
