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It’s refreshing to see such a fun and green design. RoandCo from New York was Inspired by a “the un-designed and functional packaging of vintage oil and paint cans” for Fellow Barber. The design keeps a balance between modern and utilitarian design that makes this such a unique design among this category. 

“Committed to providing classic men’s cuts and shaves alongside an apothecary of well-curated products, Fellow Barber is reviving time-honored barbershop traditions in a contemporary setting. In developing their branding, we sought to reflect the familiarity of the neighborhood barbershop as well as the expertise and uniquely personal customer service they provide. The overall aesthetic is fresh and utilitarian, inspired by the un-designed and functional packaging of vintage oil and paint cans and featuring the brand’s signature “safety green” color. Inspired by Fellow’s belief that male grooming should be effortless, the branding and complimentary packaging appear effective and practical through their simplicity while remaining elevated.”

Designed by: Ro and Co
City / Country: New York, NY / USA

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