Mastro Olive Oil
by Elizabeth Freeman on 09/29/2014 | 2 Minute Read
The 6th uses info graphics as a source to engage the consumers of Mastro Family's line of olive oil products. The design combines tradition with a modern twist by using a classic set of bottles and jar in conjunction with symbolic references. This gives the consumer an all-in-one label to where they are able to briefly and effectively understand Mastro's identity and the brand itself.
"We created labels for Mastro Azienda Agricola that describe with info graphics all the things that are commonly left written on the back of the packagings. All the ingredients are italian and 100% organic, all the products are handmade: olive oil, tomato sauce and blonde oranges marmalade."
Designed by The 6th
Client: Mastro Azienda Agricola
Country: Italy
City: Milan
Creative directors: Emanuele Basso &
Elena Carella
Graphic design: Emanuele Basso