Featured image for Orionte Liqueur Wine

Orionte Liqueur Wine

by Dieline Author on 09/09/2014 | 2 Minute Read

Inspired by a beautiful night fall, Orionte Liqueur wine is the first wine ever produced in the untouched landscape of Alentejo, Portugal. The challenge for designer Marcos Cruz was to design and develop a branding that conveyed the landscape of Alentejo, specifically at night. The black bottle and packaging serve as the canvas against the white touches of texture that exhibit a starry night. The stacked "O" in Orionte displays a full moon rising. A descriptive design that captures the essence of this wine.

"In the beautiful and untouched landscape of the Alentejo - Portugal, Adega Mayor was idealized and created by the unique vision of Comendador Rui Nabeiro and his great passion for wine and their own land - Campo Maior. With some of the best wines in Alentejo its now time for Adega Mayor conquer the liqueur wine sector with Orionte."

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The ChallengeCreate the identity and packaging design for Orionte wine, the first liqueur wine of Adega Mayor. With a mellow aroma and notes of warm climate this wine represents the spirit of Alentejo.
The SolutionThe packaging of Orionte wine takes the night as a privileged moment of consumption and Alentejo it region of origin. Bottle silkscreened in white with contrasting dark background of Alentejo horizon, plan and starry, in which the full moon rises."
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Designed by Marcos Cruz

Country: Portugal