JOIN US: Dieline Conference 2022 @ Advertising Week NY – Oct 20th

Promineo Whiskey

by Jessica Deseo on 08/22/2014 | 2 Minute Read

Promineo whiskey was created by Chad Michael Studio, as a way to promote the launch of the design studio. Promineo is the latin word meaning 'to stand out' and the aim was to develop a label that did just that. A run of 300 bottles was created and sent to clients and agencies.

"The label design took many weeks in development and a equal amount of time was dedicated to the actual printing of the label. The label was printed using 'old school' methods which consist of 2 engraving inks and 2 foils on Neenah Epic Black. This printing process ensures that no two bottles are the same. Each individually printed, hand labeled, and hand numbered."

Editorial photographEditorial photographEditorial photographEditorial photographEditorial photograph

Designed by Chad Michael StudioCity: New York, NY, USA

You may also like