Student: Harper Supply Co.
by Diane Lindquist on 06/27/2014 | 4 Minute Read
For her MFA thesis project Morgan Sterns wanted to reinvent how women's hygiene is perceived by society. With that in mind, she created Harper Supply Co.
The development process consisted of many hours of research and investigation to create a change in social awareness with regard to respect and dignity for both consumers and marketers of feminine hygiene products. She restructured the concept of women’s hygiene and looked at the competitors in the industry, then devised a clever way to address the audience through social media and short videos. Simultaneously, she developed the actual products for Harper Supply Co., which included branding, packaging, marketing and content.
Harper Supply Co. is a different way to look at women's hygiene with unparalleled style that is not seen in its market.
"At Harper Supply Co., we have designed our product line to seamlessly integrate with everyday life. Girls no longer need to fear buying products that are embarrassing to be seen with. Our sleek and eco-friendly packaging offers the female consumer discretion and privacy while purchasing."
Designed by Morgan Sterns
Country: United States
City: San Francisco
ENCHANTE ACCESSORIES INC
Wallace Church & Co.