Dick Stevens Extreme Snacks
by Diane Lindquist on 04/30/2014 | 3 Minute Read
That’s the mantra of Dick Stevens, a new line of extreme snacks designed by retail design and branding agency Theory House, for Dick Stevens Extreme Snacks. These are snacks with a purpose, delivering benefits like high protein and antioxidants and low fat and cholesterol. Targeted to the extreme sports and Cross-Fit enthusiasts the bold package design features unique perspectives of B&W adventure photography and a see-through patch to reveal the all-natural ingredients.
Live hard. Snack well.
“We were inspired by the extreme sports movement and created packaging that marries the appeal of Dick Steven’s adventurous spirit with the mindset of our target audience.”
– Lauren Harring, Designer at Theory House
Country: United States
State: North Carolina