by Diane Lindquist on 05/01/2014 | 3 Minute Read
Designed by Natacha Algani, Yümi is a unisex cosmetic brand. Yümi sells body lotions, shower gels, perfumes, etc. all this for couples, which can be used as many by women and men. The packaging reflects the need to break the traditional codes of the market by using the off-the-wall humor.
"This idea is to create the love elixirs new generation , where chemistry replaced witchcraft. Molecular shapes were drawed for remind the mixing of the elixir’s recipe. The products name are molecular formulas, for exemple, the oil-serum named : C18H34O2 (the molecule of oil)."
Designed by Natacha AlganiCountry: FranceCity: Paris
Pahnke GmbH & Co. KG