by Diane Lindquist on 03/10/2014 | 2 Minute Read
In an attempt to extend their brand portfolio and tap into a new American market, Baby Gourmet engaged Brand Union to develop the concept and design for their new line extension, targeting 6-14 year old kids and their parents. The Slammers product line consists of four new products, each designed around aspirational personalities with sophisticated ingredients choices that follow Baby Gourmet’s brand story and commitment to providing healthy, organic food options.
Designed by Brand Union
Worldwide Creative Director, Consumer Branding: Fred RichardsCreative Director: Daniel AnderssonExecutive Director, Client Services: Jodi Sutherland Design Director: Stephanie Landry
Country: United States
City: New York