In the fashion world, models are everything. For this project the biggest fashion house IMG Models commissioned Anti & Grandpeople to design a book that showcased the best models in the world. This would then be distributed to every powerhouse fashion designer, photographers, art directors and designers.
“Working with the most beautiful models in the world, and knowing that the absolute best print house is handling the production, is pretty good inspiration for making pretty great design.
IN THE WORLD OF FASHION, print still matter. Photographers all over the world still use the traditional show cards as one of their main tools for selecting models for a shoot. For a model to get booked, it´s essential to have a good, and up to date, show card.
