Under Armour: Speedform Apollo Seeding Box
by Jessica Deseo on 03/26/2014 | 2 Minute Read
Designed by Under Armour's in-house creative team, the new Speedform running shoe is a limited edition design that required a unique shoe box packaging.
Sitting in the pilot seat were the campaign colorways tilted slightly upwards and forward. A jet-shaped USB keychain was tucked alongside the shoes, while a tech card and T-shirt were tucked beneath them.
Designed by Under Armour
Creative Director: Sean Flanagan Art Direction + Design: Chi-Chi Bello Project Manager: Todd Parks Photographer: Sam Gordon Engineering Firm: SMS Display Group
Country: United States
City: Baltimore, Maryland